Privacy Policy

Who We Are

Firetap Games is operated by Hell Tap Entertainment LTD t/a FIRETAP GAMES®.

Purchases made through the Firetap Games Store are governed by the separate Store Privacy Policy available on the store website.

Information We Collect

When visitors use the website, subscribe to updates, submit forms, or contact Firetap Games, we may collect information including:

– name
– email address
– IP address
– browser and device information
– website usage data
– marketing preferences
– customer support or contact form communications

Information submitted through forms, newsletter signup systems, analytics systems, or contact requests may be retained for operational, legal, security, communication, and service purposes.

How We Use Information

Firetap Games may use collected information to:

– provide newsletters and product updates
– send Kickstarter announcements and promotional communications
– manage mailing lists and subscriptions
– respond to enquiries and contact requests
– improve website performance and user experience
– maintain website security and reliability
– prevent spam, abuse, or unauthorised activity
– comply with legal or regulatory obligations

Legal Basis for Processing

Firetap Games processes personal information where necessary to:

– provide requested communications or services
– manage newsletter subscriptions and marketing communications
– respond to enquiries or contact requests
– maintain website functionality, security, and reliability
– comply with legal or regulatory obligations

Where consent is relied upon for marketing communications, users may withdraw consent or unsubscribe at any time using the unsubscribe link included within emails.

Marketing Emails

Visitors may voluntarily subscribe to newsletters, Kickstarter updates, product announcements, discounts, promotional emails, and related Firetap Games communications.

Marketing emails may be managed through third-party email providers such as Brevo.

Recipients may unsubscribe from marketing communications at any time using the unsubscribe link included within emails.

Cookies

This website may use cookies and similar technologies to:

– remember user preferences
– improve website functionality and reliability
– analyse website traffic and usage patterns
– assist with security, spam prevention, and fraud detection

Users may disable cookies through their browser settings, although some website functionality may no longer operate correctly.

Security & Spam Protection

Firetap Games uses security, anti-spam, fraud-prevention, and website protection systems to help maintain the security and reliability of the website and related services.

These systems may process technical information such as IP addresses, browser information, device identifiers, security events, and activity logs.

Third-party infrastructure and security providers may process this information where necessary for website protection, content delivery, spam prevention, fraud prevention, or service reliability.

While Firetap Games uses reasonable security measures, no online service or data transmission method can be guaranteed completely secure.

Third-Party Services

Firetap Games may use third-party services, providers, plugins, or infrastructure relating to:

– email communications
– newsletter management
– website hosting
– analytics
– security and spam prevention
– content delivery and infrastructure services
– embedded media or social media integrations

These third-party providers may process relevant information where necessary to provide their services.

Firetap Games does not sell personal information to third parties.

Data Retention

Firetap Games may retain website and communication data for as long as reasonably necessary to:

– provide requested communications
– maintain mailing lists and subscription preferences
– respond to enquiries
– maintain operational and security records
– comply with legal obligations
– prevent spam, fraud, or abuse

Typical retention periods may include:

– newsletter subscription information retained until unsubscribed or consent is withdrawn
– contact form or support communications retained where reasonably necessary for operational, legal, security, or record-keeping purposes

Your Rights

Where applicable under law, users may have rights relating to their personal information, including rights to:

– request access to stored personal data
– request correction of inaccurate information
– request deletion of personal information where legally applicable
– object to certain forms of data processing

Certain information may need to be retained for legal, security, operational, fraud prevention, or record-keeping purposes.

Privacy-related requests may be submitted through the support page: https://firetapgames.com/contact/

International Data Transfers

Due to the international nature of website infrastructure, email systems, analytics services, and content delivery systems, information may be processed or transferred internationally where necessary for website operation and related services.

Children’s Privacy

This website and its services are not intended for children under 13 years of age.

Firetap Games does not knowingly collect personal information from children.

Complaints

If you have concerns regarding how your personal information is handled, please contact Firetap Games through the website support page.

You may also have the right to lodge a complaint with your local data protection authority, including the UK Information Commissioner’s Office (ICO) where applicable.

Policy Updates

Firetap Games may update or modify this Privacy Policy from time to time as operational, legal, or technical requirements change.

Continued use of the website following policy updates constitutes acceptance of the revised policy.

Consumer Rights

Nothing in this Privacy Policy affects statutory rights or legal protections available under applicable law.